About Us
At Third Coast Asset Management, we believe that exceptional property management is built on a foundation of strong core values. Based in the heart of Grand Rapids, MI, our company is dedicated to providing transparent, integrity-driven, and client-focused property management services that deliver outstanding customer experiences while maximizing client returns.
Our Mission
Our mission is to transform the property management experience by prioritizing transparency, upholding the highest standards of integrity, and consistently delivering exceptional customer service. We are committed to being a trusted partner for property owners and investors by ensuring their assets are managed efficiently and profitably.
Core Values
Transparency: We believe that clear communication and openness are the cornerstones of effective property management. From detailed financial reporting to regular performance updates, we keep our clients informed at every step, ensuring there are no surprises and every decision is made with complete clarity.
Integrity: Our team operates with unwavering honesty and ethical principles. We conduct all interactions with fairness and respect, ensuring that our clients can trust us to manage their properties in a manner that reflects our commitment to doing the right thing.
Outstanding Customer Service: We pride ourselves on delivering a customer service experience that goes beyond expectations. By listening to our clients' needs, promptly addressing concerns, and offering personalized solutions, we create long-lasting relationships built on mutual trust and satisfaction.
Maximizing Client Returns: We understand that our clients' success is our success. Through proactive property management strategies, comprehensive market analysis, and cost-effective operational practices, we strive to optimize every aspect of property performance, ensuring enhanced profitability and sustained growth for our clients.
What Sets Us Apart
Local Expertise: As a Grand Rapids-based company, we have a deep understanding of the local market and community. This local insight allows us to tailor our services to meet the unique needs of the region, ensuring that properties under our management achieve optimal occupancy and performance.
Innovative Solutions: We harness cutting-edge technology and innovative strategies to streamline property management processes. From digital maintenance requests to real-time financial tracking, our tools and systems are designed to enhance efficiency and deliver measurable results.
Personalized Approach: Every property is unique, and so is every client. Our dedicated team takes the time to understand your specific goals, challenges, and vision, crafting a bespoke management plan that aligns perfectly with your objectives.
Commitment to Excellence: Excellence is not just a goal—it’s our standard. We continuously invest in professional development, embrace industry best practices, and adapt to emerging trends, ensuring that our services remain at the forefront of property management.
Looking Ahead
Third Coast Asset Management is poised to set a new benchmark in property management services. We are excited to work with property owners and investors who share our vision of transparency, integrity, exceptional customer service, and superior financial returns. Let us be your trusted partner in managing your property assets with care, expertise, and a commitment to excellence.
For more information or to schedule a consultation, please contact us at 616.370.4559. We look forward to partnering with you for a prosperous future.
Meet the Team

Brian L. Paris
Associate Broker
With over 14 years of experience in real estate and investment properties, Brian brings a wealth of knowledge and expertise to our asset management team. Specializing in both residential and commercial property management, he has developed a reputation for precision and excellence in property valuation and market analysis.
Brian holds a Bachelor's degree from the University of Michigan and a Master's degree in Commercial Real Estate from Georgetown University, underscoring a deep academic foundation that complements his practical industry experience. This unique blend of education and hands-on practice has enabled him to navigate complex investment landscapes and deliver exceptional results for clients.
Known for a commitment to integrity and transparency, Brian’is dedicated to providing tailored strategies that maximize client returns. His proficiency in valuation and strategic planning ensures that every asset is managed with the utmost care and insight, making him an invaluable asset to our team and a trusted partner for property investors.